Online travel platform Fliggy, a wholly owned subsidiary of Alibaba Group, has released an infographic highlighting the latest car rental trends and other travel insights in the Chinese tourism sector during the Spring Festival.
Here are some key highlights:
- Stimulated by the increase in independent travel ie those who do not take guided tours or follow organized travel itineraries, car rentals have become one of the fastest-growing travel categories during this year’s Spring Festival
- Car rental bookings have seen an impressive 186% YoY growth and a tenfold increase compared to the Spring Festival in 2019. There has also been rising spending per capita and demand for more premium car models
- The number of electric vehicle rental orders has skyrocketed to over 16 times compared to 2023
- Independent travelers have extended the duration per domestic trip by 30% on average compared to 2023
- Domestic travel bookings significantly surpassed the same period in 2019, while medium and long-haul trips increased in number by over three times YoY compared to 2023
- Outbound travel bookings have reached a four-year peak, with volumes rising nearly tenfold compared to 2023
Infographic:
